CAT | How to Write a Press Release
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What to Look for in Your Press Release Writer
0 Comments | Posted by rscott in How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release, Uncategorized
Call it a left-brain, right-brain issue. Call it knowing where you excel and where you don’t. Call it effective marketing and management. Call it whatever you want; there is no harm in hiring someone to write a press release for you.
If you get to the point where you have a product, company, or cause to [...]
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How to Choose the Right Press Release Writing Service
0 Comments | Posted by rscott in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release, Uncategorized
Getting to this point, having an idea, business, or cause you want to generate publicity for and promote is like the old G.I. Joe TV tagline: “half the battle.” But the hard part isn’t necessarily over. Choosing the right press release writing service is perhaps the most important step in a marketing campaign, and an [...]
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How to Use Press Releases and Social Media to Maximize Your Marketing Budget
4 Comments | Posted by rscott in How to Distribute a Press Release, How to Get Media Attention, How to Promote Websites, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
New social media platforms seem to pop up every week it seems, and each one offers entrepreneurs, businesses, law firms, or publicly traded companies a unique opportunity to grow their business… if they know how.
As we begin the second decade of the 21st century, that may be the biggest “if” in marketing because it ties [...]
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How to Use Press Releases to Attract New Law Firm Clients
2 Comments | Posted by rscott in How to Distribute a Press Release, How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
It seems you can’t ride any form of mass transit, watch any television program, or even listen to the radio without being inundated with legal advertising. We’ve all seen them.
“Been in an accident?
“We fight for you!”
“On your side.”
And it all may very well be true. The problem is, these advertisements, these commercials, and these canned slogans are [...]
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How to Get More Attention for Your Press Release After Distribution
0 Comments | Posted by kpolacek in How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
You’ve taken care of the hard part; writing and distributing a press release. Now what? Well, to get more attention for your release you should head to the web. If your company has a website, post it. Most companies have a “news” section for this very purpose. It is also a smart idea to make [...]
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How to Use Press Releases to Corner the Market
0 Comments | Posted by rscott in How to Distribute a Press Release, How to Get Media Attention, How to Write a Press Release
By all accounts, Herndon,Va.-based Financial Investments, Inc. (FII) didn’t absolutely need to mount a press release writing and distribution campaign. The modest investment firm located in the Washington, D.C. Metro area had twice been selected to the prestigious Inc. 500 list by Inc. magazine, and the company and its proprietary company have also received top national [...]
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How to Get Attention for Your Company out of Press Releases in the New Year
0 Comments | Posted by kpolacek in How to Distribute a Press Release, How to Get Media Attention, How to Write a Press Release
The New Year is here, which means resolutions. One may be to get more press or attention for your business or product in 2010. One of the easiest and inexpensive ways to do that is with press releases. You can write them yourself or hire a press release writing service to do it for you.
Press [...]
4
How to Use a Press Release to Go Big in 2010
0 Comments | Posted by rscott in How to Get Media Attention, How to Write a Press Release
Sometimes, it just takes one.
One press release writing, one press release distribution, or one media pitch can be what separates your idea from the media exposure about which you’ve secretly daydreamed. It’s just that easy…
Sometimes.
The experts at the press release distribution company PRNewsChannel say they’ve had clients who have appeared in national news outlets after [...]
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How to Clean Up Negative Press With Press Releases
0 Comments | Posted by rscott in How to Promote Websites, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
It just takes one.
One negative comment, one negative review, or one disgruntled employee could taint the way a business, product, or service is perceived online, and that’s not a risk that most small business owners can take. Imagine you are a customer looking to compare car cleaning services online. Both Joe’s Kwik Klean and Phase II Auto [...]
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A Christmas Gift to Yourself: No Press Release Writing Today
1 Comment | Posted by pflanary in How to Distribute a Press Release, How to Get Media Attention, How to Search Engine Optimize a Press Release, How to Write a Press Release, How to Write an Online Press Release
Today is indeed the day to write an online press release. Why? Because it’s a holiday, and newsrooms are full of reporters who can’t get in touch with their usual contacts.